Ariana Day Yuen started her career as a management consultant at Booz Allen Hamilton in their DC and New York City offices where she advised clients across the government, non-profit, and private sectors. She then joined TechnoServe as a Fellow in their Ethiopia office and joined them full-time thereafter supporting a range of projects with Nespresso, Mondelez, Diageo, thee Gates Foundation, and the Swedish Government to ultimately design and build more sustainable and equitable value chains and market systems. Her accumulated experiences, passion for sustainable and delicious food, and deepening sense of responsibility to tackle complex societal issues are what led to Forested. Prior Forested Foods, Ariana co-founded Common Farms, an indoor farm in Hong Kong, as well a North Korean arts fundraising series.
Ariana grew up in Hong Kong before she moved to the United States to attend Syracuse University, where she triple-majored in Advertising Communications, Entrepreneurship, and Economics. She received her MBA from Yale’s School of Management. She is a World Economic Forum UpLink Top Innovator and a Mulago Foundation Henry Fellow.
Ariana has founded and serves as the Cheif Executive Office of Forested. It's mission to conserve the world's most biodiverse ecosystems, starting in East Africa. They’re building an ingredient insets marketplace connecting CPG brands with Forested’s growing network of regenerative ingredient producers, largely community-led conservation groups. Forested is leveraging the growing market demand from corporates for regenerative supply chains, decarbonization, and nature-positive strategies to ensure smallholding communities benefit from their conservation and restoration efforts. Beyond strengthening capacity of other farming groups across East Africa to get-to-market, they have their own agroforestry enterprise in Ethiopia where they have a network of 1,000+ smallholders who produce forest bee products and spices that they manufacture at their factory in Addis Ababa and supply companies like Lush Cosmetics. Their products and work have been featured by The New York Times, Bon Appetit, and Vogue, and supported by Yale University, the World Economic Forum, Mulago Foundation, USAID, GIZ, Packard Foundation, among other partners.