… sustainable branding, check out Emma’s recent conversation with Yale School of Forestry and Environmental Studies faculty Brad Gentry and our conversation below: … sustainability that has allowed them to capture so much additional brand value from their environmental initiatives? A: All of the top three brands happen to be automotive brands; … 2014 Green Brands: Balancing Performance and Perception Marissa Galizia (MBA '15, Master of Environmental Management '15) A Conversation with Emma Hrustic Do companies with better …
… including social, emotional, financial, physical, community, government, natural and environmental. To create the index, Havas has surveyed over 134,000 customers in 23 … and stronger business performance.” But what does this mean for how brands should approach environmental sustainability? Evolution of “meaningful brands” and implications for environmental sustainability Ultimately, Havas’ data is beginning to demonstrate that people …
… degree, I have two chances to try something new. Last summer I worked at the non-profit Environmental Defense Fund on a project increasing corporate water efficiency . In the … to work at firms dedicated to investors seeking financial returns with lasting social and environmental impact. Meaghan McGrath and Heather West will focus on conservation finance … at Sonen Capital , where she will support the private markets team with an emphasis on environmental investment strategies. Heather West will be working for Beartooth Capital in …
… joint-degree student (‘16) at Yale School of Management and Yale School of Forestry and Environmental Studies. Her academic and professional interests focus on coastal adaptation … of the central forces driving a sustainable future. Sarah Bolthrunis (MBA '16, Master of Environmental Science '16) According to Karen Seto, Professor of Geography and … joint-degree student (‘16) at Yale School of Management and Yale School of Forestry and Environmental Studies. Her academic and professional interests focus on coastal adaptation …
… around the world gathered to discuss what their companies are doing to promote greater environmental sustainability while building the value of their brands. The depth of the … further along than others. Front and center of this discussion was School of Forestry and Environmental Studies alumnus Andrew Winston, who defines this shift as, The Big Pivot , … these changes and achieving that paradoxical goal of economic growth while reducing environmental impact that everyone at the conference was after. I am going to focus on two …
… communities must be prioritized in the pursuit of a clean economy.” Raysieo is a Master of Environmental Management Candidate, specializing in Business and Energy and is set to … historical and modern discriminatory practices, and correlating such practices with environmental, health, and sociodemographic data, to locate disadvantaged communities in … communities must be prioritized in the pursuit of a clean economy.” Raysieo is a Master of Environmental Management Candidate, specializing in Business and Energy and is set to …
… The program has achieved all of those goals and more.” Marymegan, a rising junior and Environmental Studies major, has always been passionate about the environment and believes … the field has to offer and the numerous ways in which one can contribute positively to the environmental movement. The experience has sharpened her passion for a just energy … ways in which marginalized groups and frontline communities have been impacted by environmental injustices in the past and present. I believe that special emphasis should be …
… energy production is completely “clean.” “For energies such as solar and wind, significant environmental degradation (along with human rights abuses and unsafe labor conditions) … of the climate crisis are already making themselves known, disproportionately impacting environmental justice communities and communities in the Global South. Building out … the human rights abuses of the fossil fuel sector or that continue the externalization of environmental harm to environmental justice communities during the fuels’ production.” …