… green product quality. The investigators found that consumers tend to infer that green products are worse quality than traditional (non-green) alternatives. In short, this effect … Solutions Participants George E. Newman Associate Professor of Management and Marketing at Yale School of Management george.newman@yale.edu … George E. Newman … The objective of this project is to investigate ways that …
… This holistic framework allows companies to evaluate the environmental impact of their products from natural resource extraction to end-of-life product disposal. Adopting this … consider how circular strategies can help them mitigate the improper disposal of their products. Fiber-based packaging is a predominantly single-use product model with a limited … cycle. However, by adopting circular strategies the industry can extend the life of their products and minimize end-of-life waste disposal. The circular framework provides four major …
… creating change and leading toward peace and prosperity for the planet. Produced by Yale University in collaboration with Global Network for Advanced Management and Schlange & … creating change and leading toward peace and prosperity for the planet. Produced by Yale University in collaboration with Global Network for Advanced Management and Schlange & … creating change and leading toward peace and prosperity for the planet. Produced by Yale University in collaboration with Global Network for Advanced Management and Schlange & …