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Yale GreenLight Ideation Workshop: JetBlue

GreenLight is a series of highly interactive, fast-paced ideation workshops with leaders of organizations at the intersection of business and the environment.

JetBlue is a prominent American airline headquartered in New York City. They are interested in finding ways to increase customer engagement with their decarbonization initiatives. Work with our GreenLight team to help JetBlue work through a mind-bending challenge at the intersection of business and the environment!


FREE LUNCH coupon for food delivered to you!

Apply here by March 31st : https://yse.to/aprilgreenlight

Questions? Contact Julia Nojeim, Panyapat Nitikitpaiboon and Urvi Talaty.

 

Agenda:

11:00-11:20     Workshop introduction and client presentation

11:20-11:25    Framework and agenda

11:25-11:55    Expand & reframe

11:55-12:25     Brainstorming sessions

12:25-12:30     Break

12:30-12:55     Pitch preparation

12:55-1:15       Presentation to client

1:15-1:30         Feedback and questions