… Companies are in a constant state of disruption and evolution as they attempt to stay ahead of government regulations, competitors, and new market entrants. In this rapidly evolving world, they face numerous obstacles when it comes to maintaining and creating strong environmental commitments. The circular economy …
… to result from consumers’ reliance upon a “zero-sum” heuristic, whereby they assume that companies have a fixed amount of manufacturing resources. Thus, resources devoted to “making the product green” come at the expense of making the product better performing. Use and Applications Professor … to result from consumers’ reliance upon a “zero-sum” heuristic, whereby they assume that companies have a fixed amount of manufacturing resources. Thus, resources devoted to “making …