… Harish Hande and the company he founded, SELCO, provide solar electricity for lighting and power to India's … and deviating from its mission to help the poor. Asthe company was recovering from this move, the price of solar panelsspiked and sales declined. Investors put pressure on … how the company might expand. The company decided to institutionalize its design process by building an innovation center. SELCO also added productsthat provided energy solutions …