… for roughly a third of worldwide climate pollution. So how do I balance my love of cars with my environmental values and determination to improve the quality of our environment? These two forces, seemingly at odds with one another, came together in an exciting way last summer during my internship in Oslo, Norway. Dubbed “the electric vehicle capital of the world,” I could hardly walk a block there without seeing an electric vehicle …
… to the whole experience. The convenience of being able to charge – especially with a direct current fast charger – eases range anxiety and heightens the enjoyment of … As BMW’s Peter Dempster explained in a recent CBEY webinar (revisit A Future Vision for Sustainable E-mobility ), the ability to use fast chargers is also a big boost to the … As BMW’s Peter Dempster explained in a recent CBEY webinar (revisit A Future Vision for Sustainable E-mobility ), the ability to use fast chargers is also a big boost to the …
… hitting the ground running with an abundance of new posts highlighting student work, campus events, and alumni highlights, starting today. Sent from Philadelphia, where new F&ES Master of Forestry student, Logan Yonavjak is covering the New Metrics in Sustainable Business conference , comes an argument for moving toward CSR standardization. … beginning a long trend of government regulation over both the practices of accounting and investing. The responsibility of actually developing accounting standards fell to a suite of …
… tax? On campus for her 25th SOM reunion last week, Jackie Roberts set aside time to speak with current students about her path from engineering to initiating the Environmental … program. As a part of CBEY's Leadership Development speaker series, Roberts's 9/20 talk on Learning the Language of Business and the Environment: Economic Development, … to give her insights into the skills required of those wanting to make a difference through sustainable business. Communication, communication, communication. In business, you've got …
… A Conversation with Emma Hrustic Do companies with better brand strategies get more credit for being green … Intelligence, and one of the creators of Interbrand’s Best Global Green Brands Report, to talk about the insights and impacts from this three year-old sustainable brand ranking system. Interbrand’s methodology is unique. It starts with its …
… was able to shave off 700 pounds of weight through extensive replacement of steel parts with aluminum parts. As Randall Scheps, the Automotive Marketing Director for the global … most popular car in America, with hundreds of thousands manufactured every year—and is capitalizing on a tremendous business opportunity. The amount of aluminum body sheet content … Alcoa faces pressure to meet the F-150’s exacting production schedules. The company is investing $575 million in the expansion of two U.S. aluminum plants, one in Iowa and one in …
… Office Depot, Senior Director of Environmental Strategy Yalmaz Siddiqui, was o n campus with Dell's Michael Murphy for the Colloquium on Sustainability Marketing's December 9th " Nudging Big Buyers Toward Greener Products " event. Sitting down with Edgerton and Siddiqui, I was thrilled to have the opportunity to … & Environmental Affairs at Dell), from the "Nudging Big Buyers Toward Greener Products" event. A video of the full conversation between Murphy and Siddiqui is available here . …
… wisdom that Free Range Studios' Studio Director, Amy Hartzler , left the audience with at November 20th's Power of True Stories conference. Unable to get her words out of … change possible." Hartzler, perhaps due to her warm midwestern roots, graciously offered to talk me through her approach. Where it all began It takes just a few seconds to realize that … to dive in to the task of crafting the bedrock of the studio’s branding philosophy withfounder Jonah Sachs. Over the years, Sachs and Hartzler worked to outline their approach …
… Driven by student commitment to innovation in sustainable architecture, Yale will field its first team in the Department of Energy's … in 2015. Being selected as one of the 20 teams is no small feat - the competition is stiff, with many of the best specialized graduate programs fighting for spots. The Yale Center for … DOE Solar Decathlon competition Minna Brown Driven by student commitment to innovation in sustainable architecture, Yale will field its first team in the Department of Energy's …
… Following up on our recent post from the New Metrics in Sustainable Business conference , Logan Yonavjak (MF '15) and Marissa Galizia (MBA/MEM '15) … tomorrow. But, this begs the question, which brands are consumers meaningfully connecting with and why? To attempt to answer these questions, the Havas Media Group, one of the … economy people’s expectations are changing,” explains Amy. Amy spoke several times at the Sustainable Brands (R) New Metrics for Sustainable Business conference in Philadelphia on …