… to rest on these laurels, AXA transferred its CR team from the department that included the Communications function to a newly created department combining the Strategy, CR, and Public … Inside AXA in 1990, the company created AXA Atout Coeur ("Hearts in Action") to encourage and support community engagement by employees, and in 2001 it established the Group’s … Inside AXA in 1990, the company created AXA Atout Coeur ("Hearts in Action") to encourage and support community engagement by employees, and in 2001 it established the Group’s …