… plan to grow the company. The plan called for harvesting slow-growing businesses in mature markets, investing in emerging markets, and reducing the company’s overall cost of … engagement by employees, and in 2001 it established the Group’s first "sustainable development" function. But it wasn’t until 2008 that the company created a formal CR … engagement by employees, and in 2001 it established the Group’s first "sustainable development" function. But it wasn’t until 2008 that the company created a formal CR …