… This holistic framework allows companies to evaluate the environmental impact of their products from natural resource extraction to end-of-life product disposal. Adopting this framework can help companies elevate their existing … strategies and products being adopted by leading players in the fiber-based packaging sector. We evaluate the four circular strategies and address the challenges and opportunities …
… objective of this project is to investigate ways that consumers make inferences about green product quality. The investigators found that consumers tend to infer that green products are worse quality than traditional (non-green) alternatives. In short, this effect … have a fixed amount of manufacturing resources. Thus, resources devoted to “making the product green” come at the expense of making the product better performing. Use and …