… (CBEY Resident Fellow and Director, Patagonia Philosophy) in a workshop focused on marketing & communications for responsible ventures. Through discussion and exercises, this … for their social and environmental impacts can and must be transparent and consistent in marketing and communications with all stakeholders—employees, suppliers, NGOs and neighbors … through quality, innovation and continuous improvement. A radically transparent approach to marketing also creates internal discipline that helps a company focus on strategies that …
… How do you build a brand that people know and love? Branding is a powerful tool that marketers leverage to deliver the values of the company or the product to the end customers. … This session will be facilitated by Nathalie Laidler-Kylander , a lead expert in nonprofit marketing and branding strategies with 30 years of experience. In addition to delivering key insights into marketing social ventures, Nathalie will discuss her journey to Draper Richards Kaplan …
… professionals. The results indicate that residents attribute monetary value to nonmarket forest goods and services. The present value WTP for drinking water from protected … at the Yale School of Forestry & Environmental Studies. Projects conducted through the courses Management Plans for Protected Areas, Strategies for Land Conservation, and through … for a grant of $50,000 through the Connecticut Long Island Sound Water Program for the development of a stream/riparian health assessment protocol for private lands in northeast …
… us for an exciting conversation with Yale graduate Steph Speirs as we discuss community solar and clean energy equity for all. Solstice offers a turnkey solution for the community solar industry. Steph and her team educate and connect communities to a solar garden, create financial innovations that expand access to all Americans, and provide …
… Featuring Vincent Stanley , Marketing & Communications, Patagonia Jill Dumain , Director of Environmental Strategy, … aspire to: a more active, healthier, and greener one. What role does brand identity and marketing play for a business committed to “inspire and implement solutions to the … senior executives, Vincent Stanley and Jill Dumain , will discuss the tensions between marketing and sustainability, how the public’s reactions have influenced the direction of …
… with some of the world’s most recognizable companies. He is also a key team member on the development of the Best Global Green Brands sustainability performance methodology … technology professional with an emphasis on commercializing technology and creating new markets. Anupam is also regarded as a corporate development expert, having established … of Virginia, Virginia Tech, and other universities and has taught commercialization courses on medical product development at the National Institutes of Health to the …
… energy transition. There will be expert keynotes, a dynamic panel discussion, and dinner. Solar panels, wind turbines, EV batteries and energy storage all require critical minerals … energy technologies This event is hosted by Industrial Ecology and Green Chemistry Learning Community and co-hosted with: Yale Center for Business and the Environment, Center for Industrial Ecology, Business and the Environment Learning Community, Energy and the Environment Learning Community Circularity Clean Energy …
… CBEY is working with the SOM's Business & Environment Club and YSE’s Business & Environment Learning Community to create a suite of events around sustainability internship experiences. … register) Zoom registration 10/7 (Thursday) @ 11:45-12:45 pm – Internship panel led by YSE Learning Community (conversation among panelists + audience Q&A) Zoom registration (note … Sign up here! These events are also supported by the YSE Office of Career and Professional Development and the SOM Career Development Office. NOTE: Given COVID restrictions, these …
… by Yale University in collaboration with the World Business Council for Sustainable Development and the Global Network for Advanced Management, finds that: Corporations … by Yale University in collaboration with the World Business Council for Sustainable Development and the Global Network for Advanced Management, finds that: Corporations … " Wall Street Journal: " Dow Jones: Firms' environmental practices could impact hiring -- Market Talk ," CFO.com: " Future finance leaders: We'll shun environmentally challenged …
… sustainability and clean energy. Pathways is supported by CBEY as well as the Career Development Offices at both the School of Management and the School of the Environment . … sustainability and clean energy. Pathways is supported by CBEY as well as the Career Development Offices at both the School of Management and the School of the Environment . … of corporate sustainability across sectors, companies and organizations provide resources, courses, events and alumni examples to help students understand their career options Clean …