… CR strategy. Following an internal study that argued that corporate responsibility was a key strategic area for the company to pursue, AXA’s first global CR action plan was … CR strategy. Following an internal study that argued that corporate responsibility was a key strategic area for the company to pursue, AXA’s first global CR action plan was … CR strategy. Following an internal study that argued that corporate responsibility was a key strategic area for the company to pursue, AXA’s first global CR action plan was …