Vice President and Chief Operating Officer
Orchestrating all of SmartPower’s programs from coast-to-coast is Antonia “Toni” Bouchard, the Vice President and Chief Operating Officer of SmartPower. With a Masters in Business Administration from Columbia University, Bouchard implements our COR Approach – Community Outreach, Online Platform/Social Media, and Rewards and Incentives for all SmartPower programs ensuring results for our clients.
Prior to joining SmartPower, Bouchard was the Renewable Energy Advisor for Arizona Public Service, Arizona’s largest and longest-serving utility. She was responsible for strategic outreach to businesses, academic institutions and governmental entities, promoting renewable energy education and policy development.
Bouchard oversaw the external affairs and stakeholder relations related to APS’s utility-scale renewable energy projects, including the Solana Generating Station, a 280 MW solar project. Bouchard was also responsible for several strategic initiatives in support of APS’s commitment to renewable energy development.
Prior to that, Bouchard was the Director of Marketing and Business Development for Vermont Energy Investment Corporation (VEIC). She was responsible for all outreach, brand development and marketing strategy for Efficiency Vermont, an award-winning statewide energy efficiency utility. Bouchard also provided strategic marketing consulting to utilities, regulators and government entities in New England and Canada. Bouchard was also the president and cofounder of an environmental geotechnical services firm in New York State.