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Sustainability, Transparency, and Metrics in Business

In a world of hyper-transparency, citizen personal power and an exploding population straining limited resources, it is more important than ever for business to adopt new behaviors to build trusted relationships.

Communications experts from Edelman, the IPCC, and Patagonia and Yale discussed behaviors scientists and business leaders can adopt to improve public trust, strengthen institutions, and improve sustainability.

We considered opportunities and obstacles of environmental transparency in business and government, and how tools like the Edelman Trust Barometer and Yale's Environmental Performance Index are making an impact.

Watch the video:


Featured speakers:

Gail Becker, President, Global Strategic Partnerships, Edelman

Carol Cone, Global Chief Strategist, Edelman Business + Social Purpose

Jonathan Lynn, Head, Communications and Media Relations, IPCC

Vincent Stanley, Director of Philosophy, Patagonia

Jason Schwartz, Program Manager, Environmental Performance Index

Moderated by Marissa Galizia, Yale School of Management/School of Forestry & Environmental Studies 2015


This event is co-hosted by:

-Paul Lussier, President, Me2UMedia and Senior Lecturer, Sustainability Communications with Impact at Yale

-The Yale Center for Business and the Environment


This event is part of the GE Colloquium in Sustainability Leadership, a program of the Yale Center for Business and Environment, and supported by the GE Foundation, that brings business professionals and thought leaders to campus to help students understand the challenges of achieving sustainability, and to provide them with necessary skills to prepare for careers in this emerging sector.

Speakers

Vincent Stanley

Director of Philosophy at Patagonia
Resident Fellow at Yale Center for Business and the Environment

Marissa Galizia

Senior Sales Director - Partnerships at Voltus
MBA 2015
Master of Environmental Management 2015

Jonathan Lynn

Head of Communications and Media Relations at Intergovernmental Panel on Climate Change

Gail Becker

CAULIPOWER, Vegolutionary Foods at Founder and CEO

Jason Schwartz

Media Officer at Greenpeace USA
Master of Environmental Management 2013