Webinar

Strawberries and Wheat: Re-thinking Energy Efficiency and Demand Side Management

All Events
Thursday January 19, 2012, 12:00 p.m. — 1:00 p.m.
Online webinar

Join Susan Mazur-Stommen from the American Council for an Energy-Efficient Economy for a talk on behavior-based strategies to achieve energy savings and the several barriers faced by behavior-based programs.

Help us kick off Blueprint for Efficiency's 2012 speaker series this Thursday with Susan Mazur-Stommen from the American Council for an Energy-Efficient Economy! Susan will be discussing how we can use behavior-based strategies to achieve energy savings by changing the framework for energy decision making. Her talk will cover tackling several barriers to behavior-based program implementation, including the concept of the 'free-rider'. She'll also cover how utilities need to begin offering a more customized energy delivery experience, delivering a branded product instead of an invisible commodity.

The Yale Center for Business and the Environment is pleased to launch our fifth annual online webinar series. This year’s series will continue Blueprint for Efficiency, with an emphasis on the latest developments and opportunities for energy efficiency in the private sector. Through weekly presentations from leaders in the corporate, non-profit, and public-private arenas, we will explore a range of successful models that make the business case for energy efficiency.

This year’s series is a collaboration between the Yale Center for Business and the Environment and the Alliance to Save Energy (ASE). Founded in 1977, the Alliance is a large Washington, D.C. based nonprofit organization that works solely to promote energy efficiency worldwide through research, education and advocacy.

 

Event Documents:

Download the Webinar

Due to the nature of the presentation, the ppt file will not be posted.

 

Additional links:

Blog post on appliances

Susan's Academia page with links to several talks